0860 103 569     info@label-it.co.za

About Us

About Label-it PackagingBased in Johannesburg, Gauteng, Label-it Packaging first opened its doors for business in 1997. Driven by integrity and professionalism, Label-it continually seeks ways in which to improve our levels of service excellence even further. Excellence that justifies our position as a leader in label printing in South Africa.

Colour is our passion.

We have invested heavily in improving our ability to print world class labels and flexible packaging. Consistent quality and service are critical to our customers, so we control the full process in house using the latest computer to plate technology. Digital printing offers unique benefits and with the addition of a HP Indigo offset digital press to our impressive flexographic presses, the sky is truly the limit. A large backup generator completes the picture, ensuring that we are fully operational at all times, allowing us to meet deadlines. In short, we use cutting edge technology to uphold our old fashioned values.

People make the difference

Our people may be from diverse backgrounds but they all have a common goal of doing it right the first time, on time.


The combined skills of our founding directors ensure our continued success.

Richard Laroque has an in-depth working knowledge of all aspects of the label-printing industry and focuses primarily on sales, finance and administration. He ensures that jobs are delivered on time"every time", within budget to a standard that surpasses industry standards.

Ian Langerman comes from a long line of printers. He cut his teeth in the industry at a very early age and printing is in his blood. Few outclass Ian when it comes to technical know-how and he welcomes seemingly insurmountable printing challenges.


Our vision is to:

  • Build mutually beneficial partnerships with both our customers and suppliers.
  • Continually add value in all our endeavours.
  • Cultivate a working environment that encourages people to develop to their full potential.
  • Reduce our footprint on the environment by ensuring that our processes and materials accord with the most efficient and ecologically beneficial trends.
  • Employ the latest and best available technology to produce efficient and identically replicable results.


Label-it seeks to add value to our customer's packaging by identifying opportunities. We strive to build enduring partnerships with our customers, in collaboration with our suppliers, based on integrity and accountability.


We believe that solid, entrenched values are fundamental to business sustainability and success. Our core values are:

  1. Integrity

    Solid business ethics form the basis of our company and we strive to achieve fairness, respect for all stakeholders and complete transparency in all our dealings.

  2. Co-prosperity

    When all parties benefit from a situation, future growth is inevitable. We aim to conduct our business in a manner that never results in the abuse of any stakeholder.

  3. Excellence

    We are driven by a passion for excellence and committed to providing products and services that meet the utmost standards of quality, reliability and consistency.

  4. Accountability

    We, at all times, take full and complete responsibility for our actions as individuals and as a company as a whole.

  5. Responsibility

    Social and environmental responsibility is the obligation of all. We endeavour to conduct ourselves in a manner that is conducive to furthering social and environmental improvement.

  6. Adaptability

    Innovation is critically in today's dynamic and continually changing business environment. We strive to anticipate market needs and demands to ensure that our processes and products are always in line with the latest technological and market trends.

Blowing our Trumpet

I received my labels a few days ago and I'd like to say how impressed I am with the service from start to finish. The speed and efficiency, the professionalism, the quality of the product and to top it all the price. It is such a pleasure to deal with a company like yours because it makes my life easier in not having to deal with problems and I in turn can offer a good service to my customers. I will certainly be doing business with you again and have no hesitation in recommding you.

Panos Prevesanos

From the speedy quote, to the speedy print, I was really pleased with the level of service and the finished quality of my labels. Thanks very much for doing a good job!

Lydia Oilondo

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